Upcoming meetings

Rural Media South Australia aims to provide a genuine focus for rural issues, combined with a forum for networking between the highest levels of agribusiness, government, media and rural producers.

Members and guests are encouraged to note the following dates in their diaries:

2015 Meetings

Thursday 10 September 2015

2015 Royal Show Breakfast
(Breakfast 7.00 am for 7.30 am)
(Members’ Banquet Room, Adelaide Showground, Wayville)

Friday 11 December 2015

2015 SA Rural Media Awards
(Luncheon 12.00 noon for 12.30 pm)
(Members’ Banquet Room, Adelaide Showground, Wayville)

Welcome to the RMSA Website

Our latest news

VALE - Dick James (April 2015)

VALE Dick James – Rural Journalist







In 2010, Rural Media SA inducted Dick James as a Rural Media Icon.

Dick James died a couple of days ago after failing to recover from a heart operation. He was 77 years old. He was one of the ‘old school’ scribes. He was proudly a rural journalist for most of his working life. He was still on the books at the Stock Journal up to his death.

Dick started at what is now the Stock Journal on January 4th 1954. At that time, the publication was known as the Adelaide Stock & Station Journal. He worked in the classified and auction advertisement section for a short time, prior to taking on a role of assisting the advertising manager in the display advertisement dept.

Just prior to Dick’s seventeenth birthday, the advertising manager took two weeks annual leave and Dick was given the responsibility of handling his work during his absence. It wasn't long before Dick was invited to start his career in rural journalism as a cadet. Three years later, they gave Dick the title of Field Representative and at age 24, he was handed his first managerial role as assistant editor - in 1964.

Dick was appointed editor of the Stock Journal in 1976 and was managing editor from 1985-1987 …when in Dick’s words ‘I was shown the door’ …but five months later he was invited back to the Stock Journal to take over as livestock editor on a contract basis. Dick relinquished that role in late 2001 to provide an opportunity to a younger journalist.

Dick remained a working journalist until his so called retirement in July 2003, but as I said, he continued to be on the Stock Journal’s books as a casual journalist until last week.  Dick reckoned RMSA was hard up in 2003, following his so-called retirement, when we offered to lightly roast him at a dinner in his honour.  He felt his topic could have been anything from …’I almost made a half ton’ to ‘Bastards I have met’. Dick was like that.

RMSA definitely wasn’t hard up for guest speakers. We believed as one of the last of the rural scribes of his era, we should give Dick a gentle ‘roast’ and hear some of his thoughts on his years in the business - and also recognize his lifelong contribution to rural journalism in SA.  Dick was part of the rural newspaper business in South Australia from hot metal to Microsoft …and he reported on some of the most interesting and controversial rural stories in SA over that time.

His specialist field towards the end of his career was the livestock industry and he’s had a close working relationship with many of South Australia’s breed societies.  Because of Dick’s obvious specialisation in livestock reporting as a rural journalist, he judged both stud and commercial stock over the years, as well as opening several of the major stud sales in SA. 

Dick also served as Executive Officer of Merinos SA for a number of years.

Dick enjoyed his sport. He was proud of the fact that at his three chosen sports - football, cricket and lawn bowls - he was able to reach A grade standard - football with North Adelaide, cricket with Walkerville and lawn bowls with Lockleys.

Dick is survived by his wife Wendy and their two sons - Anthony and Matthew. His funeral is at 3.00pm on Monday at Centennial Park.

Dick James’s remarkable rural journalism career spanned 60 years.  VALE Dick James.


Alltech Rural Media Awards (Jan 2015)

Enter Agricultural Journalism Award for young leaders today

Entries are now being accepted for the 2015 IFAJ-Alltech Young Leaders in Agricultural Journalism Award for journalists and communicators working in the rural sector. 

If you are 35-years-old or younger and would relish the opportunity to travel to New Zealand in October 2015 and meet your peers from around the world at the annual International Federation of Agricultural Journalists (IFAJ) congress, then this professional development award is for you.

>> Full details about the award are available at this link.

2014 Telstra & Rural Business Support Rural Media Award Winners (Dec 2014)

From record entries, ABC journalist Kerry Staight and The Advertiser photographer Tait Schmaal have won the major prizes at the 2014 Telstra & Rural Business Support Rural Media Awards. The Awards, attended by 120 people were presented at a Rural Media SA (RMSA) luncheon at the Adelaide Showground.

Kerry Staight came through from the hotly contested and high standard television section to win her second major RMSA journalism award, previously winning in 2011 when she then went on to win national and international awards.

Tait Schmaal is no stranger to the photography award winners circle, securing his fifth Telstra & Rural Business Support Rural Photographer of the Year Award in the last 9 years. He continues to set extremely high standards for others to follow.

>> Click here for full 2014 results & winner write-ups
>> Click here for a listing of results over the past 19 years

Michael McGlashan (Telstra); 2014 Rural Journalist of the Year, Kerry Staight; 2014 Rural Photographer of the Year, Tait Schmaal; Kay Matthias (Rural Business Support); Chair of Rural Journalist Award Judging Panel, Dale Manson; Chair of Rural Photographer Award Judging Panel, Deanna Lush; RMSA President, Ian Doyle.

ACAJ criticises cuts to ABC (Nov 2014)

Rural Media South Australia is a member of the peak national body representing rural and regional journalists across Australia - the Australian Council of Agricultural Journalists (ACAJ).

ACAJ is saddened and disappointed that rural and regional Australia appears to have been disproportionately hit hardest by cutbacks at the ABC - one of the country's most trusted and respected news organisations.

Recent news of the proposed closure of regional offices, RN's daily Bush Telegraph and weekly state-based TV current affairs programmes the ACAJ believes will have an immediate and detrimental effect on the coverage of important issues outside our major cities .

Cost-pressures on the ABC's News Division have already restricted the access to and reporting of these stories at a time when there have also been drastic cutbacks affecting the rural and regional media more generally.

The ACAJ urges Mark Scott and the ABC Management as well as the Federal Government not to overlook the important role rural and regional journalists play in supporting remote and regional communities.  To cut these services is another blow to rural Australia.


Barley & Brewing - First RMSA Meeting of 2015 (Nov 2014)

Dr Tim Cooper AM, Managing Director & Chief Brewer, Coopers Brewery

The first RMSA Meeting of 2015 is programmed as a luncheon on Wednesday 25th February, featuring Managing Director of Coopers Brewery, Dr Tim Cooper AM and Quality Manager at Coopers Brewery, Dr Doug Stewart.

The focus of the meeting will be on where South Australian barley growers need to devote their future energies, largely determined  by where the State's brewing industry feels it is heading. Will changing trends in beer consumption affect the type of barley growers will need to deliver?  How can barley growers receive better intelligence from end users without necessarily locking themselves in, or maybe it would be better to lock into a price and specific end use purchaser prior to the first  barley seed of the season being put into the ground?

Dr Doug Stewart, Quality Manager, Coopers Brewery